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A Comprehensive Guide to Bespoke CRM Systems
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A Comprehensive Guide to Bespoke CRM Systems

Maintaining complex customer relationships can be one of the most challenging aspects of running a business. Integrating bespoke CRM software can make the process much simpler.

Do you still have questions about CRM and what a bespoke system could do for your business?

We’ve brought together all of our guides to CRM systems, their features and benefits, to answer some of your questions and to help you decide if bespoke CRM would be appropriate for your business.

You’ll find information on the following:

●     How to develop a bespoke CRM

●     What should be included in a CRM software development project?

●     What features should a bespoke CRM system have?

●     How do you choose the right CRM for your business?

●     ERP vs CRM: Understanding the differences 

●     What are the advantages of bespoke CRM systems?

Take a look at some of our previous articles, and please don’t hesitate to get in touch with our team if you have any further questions. 

Bespoke CRM Development

Finding the right balance to create the perfect CRM for your needs

Bespoke CRM systems are developed to provide a level of tailored functionality that few businesses can obtain from off-the-shelf systems. When a bespoke system is being developed, it’s important to consider some of the key elements that your business will require.

Finding a balance between simplicity of operation and the necessary features is all important. Overly complex CRM systems can become burdensome.

How can a business ensure that their bespoke CRM brings real benefit to their organisation?

Take a look at our recent blog:

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The Key Features of a CRM System

Bespoke CRM software will reflect the needs of the company it’s being made for and will also usually contain some common features. As well as handling key processes, it will also give you valuable data and analytics to help you improve the service you provide to your customers.

By working with a software development company, businesses can create CRM software that is perfectly fitted to their requirements.

We explore this in more detail in our two recent blogs:

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Choosing The Right CRM 

A CRM system can be a significant investment for your business. Whether you’re looking for a bespoke software solution or opt for something off-the-shelf, there is a range of factors to consider before spending your money.

The most important factor in your choice of CRM system will be how you currently manage CRM within your organisation. Ideally, the best CRM systems will automate and streamline time-consuming processes freeing up your team for other activities.

We take a look at some of the factors involved in choosing a CRM system in our recent blog:

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Do You Need A CRM or ERP?

Any business that is looking to automate core business processes has a range of options when it comes to potential software systems. One key choice is between a customer relationship management system and an enterprise resource planning system. 

Enterprise resource planning (ERP) works as a shared database that can be accessed across the organisation, providing core information such as finances, accounts and payroll, inventory and supply chain management. Customer Relationship Management (CRM) incorporates a range of features to help manage customer service interactions and marketing, providing valuable information to front-line sales teams and others.

We explore the differences between the two in our blog.

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CRM Systems: What are the benefits?

If you’re still undecided about implementing a bespoke CRM system in your business, then it can be helpful to consider some of the advantages it could bring.

If you have a growing business that currently doesn’t use a CRM system making the shift can have a real impact on your productivity, service and profitability. The right CRM system can help you better serve your customers, work more productively and become more efficient. It frees up time and resources for other key business activities, helping your business grow.

We take a look at the advantages of a bespoke CRM system in our recent blog.

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Want To Learn More About Bespoke CRM Systems?

If you still have questions about bespoke CRM systems, how they work and what they can do for your business, then our expert team is ready to help. With our human approach to software development, we can ensure your CRM system is simple to use and delivers real benefits to your business.

Get In Touch with our team today

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